The worldwide motorsport arena in which KWA are represented enables the business activities of the group to operate on a global platform. Our motorsport project management skills are available to any company or individual requiring any project, irrespective of its size or complexity, to be managed efficiently, skilfully and cost effectively. Some of the projects successfully undertaken are illustrated here:
In 1995 KWA reunited the winning partnership of McLaren Cars and Gulf Oil. In its inaugural year McLaren’s F1 GTR programme took the world of motorsport by storm winning ten races outright including the 24 Hours of Le Mans. Having rekindled the heritage of Gulf and McLaren, the next phase of the project for KWA was to maximise media exposure thereby promoting the project. KWA’s long standing relationship with key media personnel around the world was paramount in achieving the volume of coverage that surrounded this project.
KWA were the Motorsport Project Management arm of Porsche Cars Great Britain Limited, advising and assisting PCGB in their motorsport activities. It began in 1997, the year prior to the Porsche factory’s famous 1:2 Le Mans victory, and culminated in 2001 with KWA proposing the first ever Porsche GT Young Driver Programme in the UK. The Programme formed an integral part PCGB’s return to fulltime motorsport competition which also lead to them winning national GTO championship honours the same year.
In 2001 Champion Racing, one of North America's top professional privateer motor racing teams, looked to KWA to manage their team logistics as well as their team and driver co-ordination for their inaugural assault on the 24 hours of Le Mans. The success of this operation has since lead to KWA managing Champion’s team and driver co-ordination.